[{"data":1,"prerenderedAt":152},["ShallowReactive",2],{"person-f521ffab-6066-4680-97b1-83616516ba93":3},{"success":4,"person":5,"request":148},true,{"lastName":6,"role":7,"name":8,"description":9,"_id":10,"designation":7,"id":7,"email":11,"url":7,"createDate":12,"filiation":13,"slugs":14,"articles":17},"Porto","","Bruno de Almeida",{},"f521ffab-6066-4680-97b1-83616516ba93","brunoporto@brunoporto.com","2025-12-27T22:54:13-03:00","Universidade de Brasília - UnB",[15,16],"bruno-de-almeida-porto","porto-bruno-de-almeida",[18],{"pageRange":19,"parent":20,"updateDate":12,"data":21,"trackId":29,"type":30,"typeData":31,"slugs":119,"metaData":121,"langs":123,"_id":126,"contributors":127,"contributorsIds":145,"status":146,"download":147,"slug":120},"3420-3431","1d56dc33-e105-4628-a31a-0c0770b7a53d",{"secondary":22,"primary":25},{"keywords":23,"excerpt":24,"title":7},"\u003Cp>image, editorial design, magazine cover, logo, comics\u003C/p>","The article discusses, from Pierre Bourdieu’s perspective of fields and habits, aspects of twentieth-century mass culture with the objective of surveying the state of the art and verifying the visual influences of pulp magazines over comic books covers during the emergence of the comic book format in mid 1930s. From a historical and editorial point of view, a case study is made on the development of the typographic-based logo of the Superman magazine (1939), developed by Joe Shuster and Ira Schnapp between 1938-1940. The article concludes that the visual codes established by the pulp magazines became the foundation for superhero comic book covers art direction and logo design.",{"keywords":26,"excerpt":27,"title":28},"\u003Cp>imagem, design editorial, capa de revista, logotipo, quadrinhos\u003C/p>","O artigo aborda, a partir da definição de campos e hábitos na perspectiva de Pierre Bourdieu, aspectos da cultura de massa do século XX com o objetivo de fazer o levantamento do estado da arte e verificar as influências visuais das revistas pulp sobre as capas das revistas de histórias em quadrinhos por ocasião do surgimento do formato comic book em meados dos anos 1930. A partir de uma compreensão histórica e editorial, é feito um recorte sobre o desenvolvimento do logotipo de base tipográfica da revista Superman (1939), desenvolvido entre 1938-1940 por Joe Shuster e Ira Schnapp. Conclui que os códigos visuais estabelecidos pelas revistas pulp se tornam a base para o design gráfico dos logotipos e direção de arte das capas das revistas em quadrinhos de super-heróis.","Pulp Superhero Code: A Influência do Design Gráfico das Capas das Revistas Pulp Sobre as Capas e Logotipos das Revistas em Quadrinhos de Super-heróis","vh47rl18","article",{"startPage":32,"file":33,"references":36,"endPage":118,"track":29,"doi":7},3420,{"fullpath":34,"name":35},"https://storage.googleapis.com/memoria-ped.appspot.com/articles%2F10_congresso_brasileiro_de_pesquisa_e_desenvolvimento_em_design%2Fvh47rl18-1766886852-3420-3431.pdf","vh47rl18-1766886852-3420-3431.pdf",[37,40,43,46,49,52,55,58,61,64,67,70,73,76,79,82,85,88,91,94,97,100,103,106,109,112,115],{"label":38,"id":39},"\u003Cp>ANDRAE, Thomas. Of Superman and kids with dreams: a rare interview with the creators of Superman: Jerry Siegel & Joe Shuster. In: \u003Cstrong>The Superman Website\u003C/strong>, 4 out. 2003. Disponível em http://web.archive.org/web/20031004194935/http://superman.ws/seventy/interview/?part=0 Acesso em: 15 mar. 2016\u003C/p>","0e0b3d0b-509b-4369-998d-bab216108f39",{"label":41,"id":42},"\u003Cp>BAAKLINI, Natalie. Robots, Mad Scientists and Damsels: Astounding Pulp Cover Art. In: \u003Cstrong>io9\u003C/strong>, 26 ago. 2011. Disponível em http://io9.gizmodo.com/5834890/robots-mad-scientists-and-damsels-astounding-pulp-cover-art-1930-1955 Acesso em 21 abr. 2016\u003C/p>","618b2088-cb92-4cca-8ddf-ad09ba8933d4",{"label":44,"id":45},"\u003Cp>BARNES, Barry. \u003Cstrong>Interests and the growth of knowledge\u003C/strong>. Londres: Routledge & Kegan Paul, 1977\u003C/p>","911790cd-7aec-41b1-8660-d1363c539448",{"id":47,"label":48},"1cdc6fc2-2059-4b86-aa6a-a8324eacff68","\u003Cp>BOURDIEU, Pierre. \u003Cstrong>Os usos sociais da ciência\u003C/strong>: Por uma sociologia clínica do campo científico. São Paulo: Editora UNESP, 2004\u003C/p>",{"label":50,"id":51},"\u003Cp>CARDOSO, Rafael. \u003Cstrong>Uma introdução à história do design\u003C/strong>. São Paulo: Edgard Blücher, 2008.\u003C/p>","72492190-221c-4626-8426-3a55b19708d5",{"id":53,"label":54},"b078ac8a-929f-493a-bda7-1465673c21bc","\u003Cp>CAUSO, Roberto de Sousa (2014). Os Pulps Brasileiros e o Estatuto do Escritor de Ficção de Gênero no Brasil. In: \u003Cstrong>Alambique - Revista académica de ciencia ficción y fantasia\u003C/strong>. Vol. 2: Iss. 1, Artigo 5.\u003C/p>",{"label":56,"id":57},"\u003Cp>CHENG, John. \u003Cstrong>Astounding Wonder\u003C/strong>: Imagining Science and Science Fiction in Interwar America. Filadélfia: Penn Press, 2013.\u003C/p>","ba14e6ae-49e1-4403-8b04-389d330c2211",{"label":59,"id":60},"\u003Cp>CLARK, Alan; CLARK, Laurel. \u003Cstrong>Comics\u003C/strong>: Uma História Ilustrada da B.D.. Portugal: Distri Cultural Lda., 1991.\u003C/p>","564ed156-d6bd-4005-a45d-4a2b3ed4ea04",{"label":62,"id":63},"\u003Cp>COOGAN, Peter. \u003Cstrong>Superhero\u003C/strong>: The Secret Origin of a Genre. Monkeybrain, 2006\u003C/p>","d373fe75-3b4c-49e6-9e2c-746c6cea8b92",{"label":65,"id":66},"\u003Cp>EISNER, Will. \u003Cstrong>Quadrinhos e arte sequencial\u003C/strong>. São Paulo: Martins Fontes., 1985.\u003C/p>","059b034a-2acf-4f85-b7b1-d4ab583c0a3c",{"label":68,"id":69},"\u003Cp>GUBERN, Roman. \u003Cstrong>Literatura da imagem\u003C/strong>. Rio de Janeiro: Salvat Editora do Brasil, 1979.\u003C/p>","2cac1c47-a9a5-4dbc-981f-bb58b4ba9bfe",{"label":71,"id":72},"\u003Cp>JONES, Gerard. \u003Cstrong>Homens do Amanhã\u003C/strong>: geeks, gângsteres e o nascimento dos gibis. São Paulo, Conrad Editora, 2006.\u003C/p>","19ec94c1-c1a6-4740-a32f-33ad9edafc48",{"label":74,"id":75},"\u003Cp>JUNIOR, Gonçalo. \u003Cstrong>A guerra dos gibis\u003C/strong>. São Paulo: Companhia das Letras, 2004\u003C/p>","3b5f04e3-e6d6-4167-8c88-a3960d6b215f",{"label":77,"id":78},"\u003Cp>KANTOR, Michael; MASLON, Laurence. \u003Cstrong>Documentário Superheroes\u003C/strong>: A Never-Ending Battle - Episode 1: Truth, Justice and the American Way (1938-1958), 2013.\u003C/p>","b5e74286-277f-41d0-b8a7-1fbbd9f49fcf",{"label":80,"id":81},"\u003Cp>KLEIN, Todd. Logo Study: STRANGE ADVENTURES Part 1. In: \u003Cstrong>Klein Letters\u003C/strong>, 15 fev. 2011. Disponível em http://kleinletters.com/Blog/logo-study-strange-adventures-part-1/ Acesso em 10 nov. 2015\u003C/p>","624b0fe0-5ff5-4119-8be4-68e4b5dc0805",{"label":83,"id":84},"\u003Cp>LOPES, Paul. \u003Cstrong>Demanding Respect\u003C/strong>: The Evolution of the American Comic Book. Filadélfia: Temple University Press, 2009.\u003C/p>","84257b7b-e495-4591-9b09-d0e99ae12df6",{"label":86,"id":87},"\u003Cp>MCCLOUD, Scott. \u003Cstrong>Desvendando os quadrinhos\u003C/strong>. São Paulo: M. Books Editora do Brasil, 1995\u003C/p>","96a36c78-0dcb-45b3-aac4-5fd0129b6764",{"label":89,"id":90},"\u003Cp>OLIVEIRA, Selma Regina Nunes. \u003Cstrong>Grafic Novel\u003C/strong>. 1993. 86 f. Dissertação (Mestrado) – Universidade de Brasília, Programa de Pós Graduação em Comunicação.\u003C/p>","b5b522a6-872a-48fa-ad6b-84699565d154",{"label":92,"id":93},"\u003Cp>OLIVEIRA, Selma Regina Nunes. \u003Cstrong>Mulher ao quadrado - As representações femininas nos quadrinhos norte-americanos\u003C/strong>: permanências e ressonâncias (1895-1990). Brasília: Editora Universidade de Brasília : Finatec, 2007.\u003C/p>","aff6d7c8-1df4-4be3-996e-101b9a6c0514",{"id":95,"label":96},"d87542ac-6040-41e6-8f96-2b79397a88fe","\u003Cp>PATATI, Carlos; BRAGA, Flavio. \u003Cstrong>Almanaque dos quadrinhos\u003C/strong>: 100 anos de uma mídia popular. Rio de Janeiro: Ediouro, 2006.\u003C/p>",{"label":98,"id":99},"\u003Cp>REED, Beebe. Before Batman: What the first twenty-six covers of Detective Comics reveal about the early days of comic books. In: \u003Cstrong>Nothing but comics\u003C/strong>, 7 mai. 2014. Disponível em https://nothingbutcomics.net/2014/05/07/before-batman-what-the-first-twenty-six-covers-of-detective-comics-reveal-about-the-early-days-of-comic-books/comment-page-1/ Acesso em 19 abr. 2014\u003C/p>","f8de9576-611a-47ca-8371-64b59efbe2c0",{"label":101,"id":102},"\u003Cp>REED, Robby. The Big Bang!. In: \u003Cstrong>Dial B for Blog nº373\u003C/strong>, set. 2006. Disponível em http://www.dialbforblog.com/archives/373/ Acesso em 11 nov. 2015\u003C/p>","9b0cdc47-5051-4441-b9bd-91fc730d1388",{"id":104,"label":105},"dfb2f37b-724f-41a5-a70e-9aa71d3e4fab","\u003Cp>SCHUMER, Arlen. OH, SCHNAPP! Part 5: The SUPER-est Logo of Them All!. In: \u003Cstrong>13th Dimension\u003C/strong>, 11 mai. 2015. Disponível em http://13thdimension.com/oh-schnapp-part-5-the-super-est-logo-of-them-all/ Acesso em 11 nov. 2015\u003C/p>",{"label":107,"id":108},"\u003Cp>SMITH, Erin. \u003Cstrong>The Hard-Boiled Writer and the Literary Marketplace\u003C/strong>. Chicago: Temple University Press, 2000.\u003C/p>","e514ffcf-9a7f-45b2-bb34-a8b311edcdd4",{"id":110,"label":111},"a21100d7-2bed-43a6-b9b5-35191ae3a182","\u003Cp>STOCKWELL, Peter. \u003Cstrong>The Poetics of Science Fiction\u003C/strong>. Nova York: Pearson Education, 2000.\u003C/p>",{"label":113,"id":114},"\u003Cp>VERGUEIRO, Waldomiro. O Super-Homem: o mais completo Super-Herói dos quadrinhos. In: \u003Cstrong>OFAJ - Não está no gibi\u003C/strong>, mai. 2004. Disponível em http://www.ofaj.com.br/colunas_conteudo.php?cod=150 Acesso em 18 abr. 2016\u003C/p>","5486212b-033d-4353-8e61-4878a4b3e354",{"label":116,"id":117},"\u003Cp>VERGUEIRO, Waldomiro. As raízes dos super-heróis dos quadrinhos: da mitologia aos pulps. In: \u003Cstrong>OFAJ - Não está no gibi\u003C/strong>, abr. 2004b. Disponível em http://www.ofaj.com.br/colunas_conteudo_print.php?cod=149 Acesso em 18 abr. 2016\u003C/p>","9981cbd0-5b3d-4f02-88a1-dc9acdbd98fc",3431,[120],"pulp-superhero-code-a-influencia-do-design-grafico-das-capas-das-revistas-pulp-sobre-as-capas-e-logo",{"updateDate":7,"createDate":122,"deleteDate":7},1766886852,[124,125],"primary","secondary","7dbf41c4-8096-4ce2-ae03-923dc5dd724c",[128,134],{"role":7,"lastName":6,"lastmodified":129,"path":130,"email":11,"url":7,"createDate":131,"_id":10,"description":132,"slugs":133,"name":8,"designation":7,"objectID":10,"id":7,"filiation":13},1766886852986,"people/f521ffab-6066-4680-97b1-83616516ba93","2025-12-28T01:54:12.986Z",{},[15,16],{"objectID":135,"description":136,"email":137,"lastName":138,"name":139,"filiation":140,"_id":135,"slugs":141,"createDate":131,"role":7,"id":7,"path":144,"url":7,"lastmodified":129,"designation":7},"ff4890f1-6b68-4bcd-92e3-1d5ab3ef2440",{},"annakin@uol.com.br","Oliveira","Selma Regina Nunes","Universidade de Brasília – UnB",[142,143],"selma-regina-nunes-oliveira","oliveira-selma-regina-nunes","people/ff4890f1-6b68-4bcd-92e3-1d5ab3ef2440",[10,135],"enabled",2,{"target":149,"query":150},"people/get",{"id":10,"articles":151},"true",1780316195151]