[{"data":1,"prerenderedAt":141},["ShallowReactive",2],{"person-e5a0e57d-99ef-4f1d-b52c-211bdd5311dc":3},{"success":4,"person":5,"request":137},true,{"lastName":6,"role":7,"name":8,"description":9,"_id":10,"designation":7,"id":7,"email":11,"url":7,"createDate":12,"filiation":13,"slugs":14,"articles":17},"Souza","","Pedro Luiz Pereira de",{},"e5a0e57d-99ef-4f1d-b52c-211bdd5311dc","p.l.p.souza@terra.com.br","2025-12-27T17:37:56-03:00","Bacharel; Escola Superior de Desenho Industrial - Esdi/UERJ",[15,16],"pedro-luiz-pereira-de-souza","souza-pedro-luiz-pereira-de",[18,94],{"pageRange":19,"parent":20,"updateDate":12,"data":21,"trackId":30,"type":31,"typeData":32,"metaData":66,"langs":68,"_id":71,"contributors":72,"contributorsIds":89,"status":90,"download":91,"slugs":92,"slug":93},null,"39f260d6-d61f-4dfe-b1f7-a6c315c260bd",{"secondary":22,"primary":26},{"keywords":23,"excerpt":24,"title":25},"\u003Cp>Moral, Dematerialization, Technology\u003C/p>","This paper presents a reflection on issues of moral arising from consumerism and the substitution of values in contemporary society. For such a reflection, issues related to environmental and social sustainability are raised as well as the responsibilities of the designer in current logics of production and consumption. The concept of moral sustainability is proposed, presenting the concept of dematerialization as part of the possible solution to the problems incurring from the issues raised.","Design, Moral and Dematerialization",{"keywords":27,"excerpt":28,"title":29},"\u003Cp>Moral, Desmaterialização, Tecnologia\u003C/p>","O artigo apresenta uma reflexão sobre questões de moral decorrentes do consumismo e da substituição de valores na sociedade contemporânea. Para a reflexão, são levantadas questões relacionadas a problemas de sustentabilidade ambiental e social assim como as responsabilidades do designer nas lógicas atuais de produção e consumo. É proposto o conceito de sustentabilidade moral, apresentando o conceito de desmaterialização como parte da possível solução aos problemas decorrentes das questões colocadas.","Design, Moral e Desmaterialização","4vswlkvg","article",{"startPage":33,"file":34,"references":37,"endPage":65,"track":30,"doi":7},5285,{"fullpath":35,"name":36},"https://storage.googleapis.com/memoria-ped.appspot.com/articles%2F10_congresso_brasileiro_de_pesquisa_e_desenvolvimento_em_design%2F4vswlkvg-1766867876-5285-5291.pdf","4vswlkvg-1766867876-5285-5291.pdf",[38,41,44,47,50,53,56,59,62],{"label":39,"id":40},"\u003Cp>BAUMAN, Zygmunt. \u003Cstrong>Vida líquida\u003C/strong>. Rio de Janeiro: Jorge Zahar Ed., 2007\u003C/p>","85a26f36-3782-4c0b-b7fa-ada0cb940096",{"label":42,"id":43},"\u003Cp>DEBORD, Guy. \u003Cstrong>A sociedade do espetáculo\u003C/strong>. São Paulo. Contraponto: 1992\u003C/p>","6a2feedf-634b-4428-95c1-39ab9bc3ba0b",{"label":45,"id":46},"\u003Cp>DUPUY, Jean-Pierre. A fabricação do homem e da natureza. Conferência do ciclo \u003Cstrong>Mutações, novas configurações do mundo\u003C/strong>, Artepensamento, Rio de Janeiro, Setembro 2007.\u003C/p>","5839bf65-1673-467d-b3a9-136a458d2a8c",{"label":48,"id":49},"\u003Cp>FULLER, R. Buckminster. \u003Cstrong>Nine chains to the moon\u003C/strong>. Anchor books [1938] 1971.\u003C/p>","f84e5255-c806-4a61-bc2f-f0c10afb8c75",{"label":51,"id":52},"\u003Cp>LEBOW, Victor. Price competition in 1955. \u003Cstrong>Journal of Retailing\u003C/strong>, EUA, 1955.\u003C/p>","f0aa2b5b-b308-4dd0-a7f8-a82050f4698d",{"label":54,"id":55},"\u003Cp>LEONARD, Annie. \u003Cstrong>The story of stuff\u003C/strong>. Florence, Massachussets: Free Press, 2010.\u003C/p>","948f2ca1-dc67-4ea3-be34-cc2e2b4bb8de",{"id":57,"label":58},"811a9b9c-47aa-44a8-9b32-057d1975a8d1","\u003Cp>McLUHAN, Marshall. \u003Cstrong>Os meios de comunicação como extensões do homem\u003C/strong>. Editora Cultrix, 1969\u003C/p>",{"label":60,"id":61},"\u003Cp>SANTAELLA, Lucia. \u003Cstrong>Culturas e artes no pós-humano\u003C/strong>, da cultura das mídias à cibercultura. São Paulo: Paulus. 2003\u003C/p>","bb8fc8a9-d9d0-4670-a2bf-42b69d65daa5",{"label":63,"id":64},"\u003Cp>THACKARA, John. \u003Cstrong>In the bubble\u003C/strong>: designing in a complex world. Cambridge, Massachusetts: MIT Press, 2006.\u003C/p>","5d9be898-6b12-4824-86fd-31d07a954daa",5291,{"updateDate":7,"createDate":67,"deleteDate":7},1766867876,[69,70],"primary","secondary","7d31537d-2191-4af1-9075-c53ae317a8ca",[73,85],{"designation":7,"id":7,"email":74,"slugs":75,"filiation":13,"description":78,"_id":79,"objectID":79,"path":80,"name":81,"lastName":82,"createDate":83,"role":7,"url":7,"lastmodified":84},"schorrdesign@gmail.com",[76,77],"bernardo-schorr","schorr-bernardo",{},"eb51927f-7ca1-47fa-9a1b-491852ae03c3","people/eb51927f-7ca1-47fa-9a1b-491852ae03c3","Bernardo","Schorr","2025-12-27T20:37:56.759Z",1766867876759,{"name":8,"role":7,"designation":7,"objectID":10,"description":86,"url":7,"createDate":83,"email":11,"filiation":13,"lastName":6,"slugs":87,"id":7,"_id":10,"lastmodified":84,"path":88},{},[15,16],"people/e5a0e57d-99ef-4f1d-b52c-211bdd5311dc",[79,10],"enabled",7,[93],"design-moral-e-desmaterializacao",{"pageRange":19,"parent":20,"updateDate":95,"data":96,"trackId":105,"type":31,"typeData":106,"metaData":119,"langs":121,"_id":122,"contributors":123,"contributorsIds":133,"status":90,"download":134,"slugs":135,"slug":136},"2025-12-27T21:31:41-03:00",{"secondary":97,"primary":101},{"keywords":98,"excerpt":99,"title":100},"\u003Cp>Video\u003C/p>","Videomapping de Guerrilha is a research project on the semantics of videomapping. The central idea is to open possibilities to new ways of producing exhibitions, creating more ecologically sustainable alternatives to the field. The project was developed through experimentation on projection mapping to several surfaces and the creation of a functional prototype: an exhibition made through videomapping, developed exclusively with existing equipment and spaces at the Superior School of Industrial Design, Rio de Janeiro, where the Project was developed. The flexible and adaptive nature of the project justifies its name.","Guerrilla Vídeo Mapping",{"keywords":102,"excerpt":103,"title":104},"\u003Cp>Video Mapping, Exposição, Sustentabilidade\u003C/p>","Video Mapping de Guerrilha é um projeto de pesquisa de linguagem em mapeamento de projeções. A idéia central é abrir possibilidades sobre formas inovadoras de se produzir exposições, criando alternativas ecologicamente mais sustentáveis para o campo. O projeto foi desenvolvido através de pesquisas de mapeamento de projeções em diversas superfícies e da criação de um protótipo funcional: uma exposição em vídeo mapping, realizada exclusivamente com equipamentos e espaços já existentes na Escola Superior de Desenho Industrial, Rio de Janeiro, onde o projeto foi desenvolvido. A natureza flexível e adaptável do projeto justifica seu nome.","Video Mapping de Guerrilha","cupudq2o",{"startPage":107,"file":108,"references":111,"endPage":118,"track":105,"doi":7},8266,{"fullpath":109,"name":110},"https://storage.googleapis.com/memoria-ped.appspot.com/articles%2F10_congresso_brasileiro_de_pesquisa_e_desenvolvimento_em_design%2Fcupudq2o-1766881901-8266-8275.pdf","cupudq2o-1766881901-8266-8275.pdf",[112,115],{"label":113,"id":114},"\u003Cp>BONSIEPE, Gui. \u003Cstrong>Design\u003C/strong>: do material ao digital. Florianópolis: FIESC/IEL, 1997.\u003C/p>","0a7b1d75-f9e8-4473-b255-07a9ea031c0c",{"id":116,"label":117},"e9abc935-ac0d-43e2-bb3c-66596870c9ad","\u003Cp>RASKAR, Ramesh; BIMBER, Oliver. \u003Cstrong>Spatial augmented reality\u003C/strong>: merging real and virtual worlds. Natick, Massachussets: A K Peters, 2005.\u003C/p>",8275,{"updateDate":7,"createDate":120,"deleteDate":7},1766881901,[69,70],"947c0d04-3797-4b8a-a3c1-7d5409817274",[124,130],{"createDate":125,"filiation":126,"objectID":79,"_id":79,"description":127,"lastmodified":128,"designation":7,"name":81,"role":7,"lastName":82,"slugs":129,"url":7,"email":74,"path":80,"id":7},"2025-12-28T00:31:41.180Z","Escola Superior de Desenho Industrial - Esdi/UERJ",{},1766881901180,[76,77],{"lastmodified":128,"role":7,"path":88,"designation":7,"email":11,"slugs":131,"createDate":125,"objectID":10,"description":132,"id":7,"url":7,"_id":10,"name":8,"filiation":126,"lastName":6},[15,16],{},[79,10],1,[136],"guerrilla-video-mapping",{"target":138,"query":139},"people/get",{"id":10,"articles":140},"true",1780316185836]