[{"data":1,"prerenderedAt":502},["ShallowReactive",2],{"person-e599908a-1d8f-46e7-8287-49f84e708c75":3},{"success":4,"person":5,"request":498},true,{"lastName":6,"role":7,"name":8,"description":9,"_id":10,"designation":7,"id":7,"email":11,"url":7,"createDate":12,"filiation":13,"slugs":14,"articles":17},"Bernardes","","M.",{},"e599908a-1d8f-46e7-8287-49f84e708c75","bernardes@ufrgs.br","2025-12-17T08:55:46-03:00","UFRGS",[15,16],"m-bernardes","bernardes-m",[18,129,220,294,419],{"pageRange":19,"parent":20,"updateDate":21,"data":22,"trackId":31,"type":32,"typeData":33,"metaData":85,"langs":87,"_id":90,"contributors":91,"contributorsIds":124,"status":125,"download":126,"slugs":127,"slug":128},null,"39f260d6-d61f-4dfe-b1f7-a6c315c260bd","2025-12-27T11:36:31-03:00",{"secondary":23,"primary":27},{"keywords":24,"excerpt":25,"title":26},"\u003Cp>International Panorama, Competitiveness, Design policies\u003C/p>","Companies and countries have become aware of the positive impact that design plays in the economic context. A study developed by the New Zealand Institute of Economic Research (NZIER) shows that countries that are considered more competitive are also recognized as leaders in design. In these countries are identified initiatives from sectors of society that encourage the use of design as a strategic tool. Within this context, this paper aims at identifying the countries and their respective programs of action that lead to leadership, but also to compare these results with the history of the Brazilian design policies.","Panorama of the Design Influence in the International Competitiveness: Considerations to Brazil",{"keywords":28,"excerpt":29,"title":30},"\u003Cp>Panorama internacional, Competitividade, Políticas de design\u003C/p>","Empresas e países têm se conscientizado do impacto positivo que o design desempenha no contexto econômico. Estudo desenvolvido pelo New Zealand Institute of Economic Research (NZIER) aponta que os países considerados mais competitivos são também reconhecidos como líderes em design. Identificam-se nesses países iniciativas provenientes de diversos setores da sociedade que incentivam a utilização do design como ferramenta estratégica para competição. Dentro desse contexto, o presente artigo tem como objetivo identificar os países e seus respectivos programas de ações que os conduzem à liderança a fim de confrontar os resultados obtidos com o histórico das políticas de design no Brasil.","Panorama da Influência do Design na Competitividade Internacional: Considerações para o Brasil","vmc8tgo9","article",{"startPage":34,"file":35,"references":38,"endPage":84,"track":31,"doi":7},827,{"fullpath":36,"name":37},"https://storage.googleapis.com/memoria-ped.appspot.com/articles%2F10_congresso_brasileiro_de_pesquisa_e_desenvolvimento_em_design%2Fvmc8tgo9-1766846190-827-836.pdf","vmc8tgo9-1766846190-827-836.pdf",[39,42,45,48,51,54,57,60,63,66,69,72,75,78,81],{"label":40,"id":41},"\u003Cp>ÁVILA, Olívio Manoel; GALVÃO, Antonio Carlos Filgueira. \u003Cstrong>Os novos instrumentos de apoio à inovação\u003C/strong>: uma avaliação inicial. Brasília, DF: Centro de Gestão e Estudos Estratégicos - Associação Nacional de Pesquisa e Desenvolvimento, 2008.\u003C/p>","8d94699d-92cc-4078-a952-34e785c5ced7",{"label":43,"id":44},"\u003Cp>BONSIEPE, Gui. \u003Cstrong>Design, cultura e sociedade\u003C/strong>. São Paulo: Editora Blucher, 2011.\u003C/p>","ae0086fb-d086-4230-be27-e5aecdf13983",{"id":46,"label":47},"6e3f6bc5-2136-434f-9769-ab610e75dbc4","\u003Cp>CASTRO, Maria Luiza A. C. de; CARDOSO, Juliana. Políticas públicas de design: a construção da relevância do tema no Brasil. In: \u003Cstrong>ANAIS 9º Congresso Brasileiro de Pesquisa e Desenvolvimento em Design\u003C/strong>, 2010.\u003C/p>",{"label":49,"id":50},"\u003Cp>CHOI, Youngok; et al. The Relationship Between National Policy and Industrial Development in the UK and South Korea, 1940s - 2000s. \u003Cstrong>Design Issues\u003C/strong>, v. 27, n. 1, p. 70-82, 2011.\u003C/p>","68eb1e17-6d1c-43b4-8e29-37744885ba15",{"label":52,"id":53},"\u003Cp>DESIGN COUNCIL. \u003Cstrong>Measuring Design\u003C/strong>. Londres: Design Council, 2009. Disponível em: \u003Chttp://www.designcouncil.org.uk/Documents/Documents/Publications/Research/Briefings/DesignCouncilBriefing05_MeasuringDesign.pdf>. Acesso em: 21 mar. 2012.\u003C/p>","89f3edef-4e7d-4207-af52-7d7b7c17eb17",{"label":55,"id":56},"\u003Cp>DESIGNIUM. \u003Cstrong>Design Policy and Promotion Programmes in Selected Countries and Regions\u003C/strong>. Helsinki: Designium, 2003.\u003C/p>","8df3493a-4e43-4d8d-af8a-458d235e59df",{"label":58,"id":59},"\u003Cp>DESIGNIUM. \u003Cstrong>Global Design Watch 2010\u003C/strong>. Helsinki: Designium, 2010.\u003C/p>","7b926d24-a93e-4320-bc17-e7e09a3b615a",{"id":61,"label":62},"f04b5214-276a-4406-9637-1b56d0e0c9c7","\u003Cp>MARTINS, Rosane Fonseca de Freitas; MERINO, Eugenio Andrés Díaz. \u003Cstrong>A gestão de design como estratégia organizacional\u003C/strong>. Londrina: Eduel, 2008.\u003C/p>",{"label":64,"id":65},"\u003Cp>MELLO, Tatiana Schoneweg. \u003Cstrong>Aspectos relativos à promoção do design no Brasil visando a área da gestão\u003C/strong>: O caso da empresa vencedora do Prêmio CNI José Mindlin 2000. 2003. 116 p. Dissertação de Mestrado em Engenharia de Produção. UFSC, Florianópolis, 2003.\u003C/p>","e0543858-2275-42b2-8ea8-8be193667868",{"id":67,"label":68},"ef43c5f8-d16a-4100-b2ea-5702a1dfe806","\u003Cp>NEW ZEALAND INSTITUTE OF ECONOMIC RESEARCH. \u003Cstrong>Building a case for added value through design\u003C/strong>. Wellington: NZIER, 2003.\u003C/p>",{"label":70,"id":71},"\u003Cp>NUSSBAUM, Bruce. A New Ranking on Global Design From Helsinki: Where They Know Design. \u003Cstrong>Bloomberg Businessweek\u003C/strong>: New York, 09 Mai. 2006. Disponível em: \u003Chttp://www.businessweek.com/innovate/NussbaumOnDesign/archives/2006/05/a_new_ranking_o.html>. Acesso em: 05 jan. 2012.\u003C/p>","1731af9a-4be1-4ca6-811b-7c6a3d73b42f",{"id":73,"label":74},"30085351-4e36-42d6-b4b4-06ad3629976e","\u003Cp>PREDDY, Shan. \u003Cstrong>How to Run a Successful Design Business\u003C/strong>. Aldershot: Gower, 2011.\u003C/p>",{"label":76,"id":77},"\u003Cp>PUERTO, Henry Benavides. \u003Cstrong>Design e Inovação Tecnológica\u003C/strong>: Coletânea de ideias para construir um discurso. Salvador: IEL/Programa Bahia Design, 1999.\u003C/p>","5c05fae5-bcbc-4754-a65c-5c74b4e9a78b",{"id":79,"label":80},"5f5d8f25-01d2-4096-9ae5-4909eaa3849f","\u003Cp>SCHWAB, Klaus. \u003Cstrong>The Global Competitiveness Report 2011-2012\u003C/strong>. Geneva: World Economic Forum, 2011.\u003C/p>",{"id":82,"label":83},"e6359557-5a66-43d2-8416-add615a2ca80","\u003Cp>WHICHER, Anna; RAULIK‐MURPHY, Gisele; CAWOOD, Gavin. Evaluating Design: Understanding the Return on Investment. \u003Cstrong>Design Management Review\u003C/strong>, v. 22, n. 2, p. 44–52, 2011.\u003C/p>",836,{"updateDate":7,"createDate":86,"deleteDate":7},1766846190,[88,89],"primary","secondary","0cf6fb0f-81ae-467d-90b9-5951e233de48",[92,105,116],{"filiation":93,"objectID":94,"path":95,"email":96,"url":7,"slugs":97,"id":7,"designation":7,"role":7,"lastName":100,"createDate":101,"_id":94,"description":102,"name":103,"lastmodified":104},"Mestranda; PGDesign / UFRGS","a133e50a-e081-4064-b6de-8311011bf617","people/a133e50a-e081-4064-b6de-8311011bf617","patricia.andrade@ufrgs.br",[98,99],"patricia-deporte-de-andrade","andrade-patricia-deporte-de","Andrade","2025-12-27T14:36:30.872Z",{},"Patricia Deporte de",1766846190872,{"path":106,"description":107,"createDate":101,"lastName":108,"email":109,"name":110,"_id":111,"designation":7,"url":7,"objectID":111,"slugs":112,"role":7,"filiation":115,"lastmodified":104,"id":7},"people/a717d38e-35af-4014-b9ad-740cd4d7f017",{},"Bermúdez","camilagbermudez@gmail.com","Camila Grillo","a717d38e-35af-4014-b9ad-740cd4d7f017",[113,114],"camila-grillo-bermudez","bermudez-camila-grillo","Graduanda; Design de Produto / UFRGS",{"createDate":101,"designation":7,"lastmodified":104,"_id":10,"id":7,"slugs":117,"role":7,"lastName":6,"url":7,"name":120,"filiation":121,"objectID":10,"email":11,"path":122,"description":123},[118,119],"mauricio-moreira-e-silva-bernardes","bernardes-mauricio-moreira-e-silva","Maurício Moreira e Silva","Doutor; PGDesign / UFRGS","people/e599908a-1d8f-46e7-8287-49f84e708c75",{},[94,111,10],"enabled",1,[128],"panorama-da-influencia-do-design-na-competitividade-internacional-consideracoes-para-o-brasil",{"parent":130,"metaData":131,"updateDate":133,"data":134,"langs":143,"_id":144,"contributors":145,"contributorsIds":167,"type":32,"typeData":168,"status":125,"download":126,"slugs":218,"slug":219},"1c7b273e-f07d-460b-a89f-47ffe8ea1d13",{"updateDate":7,"createDate":132,"deleteDate":7},1766016023,"2025-12-17T21:00:23-03:00",{"secondary":135,"primary":139},{"keywords":136,"excerpt":137,"title":138},"\u003Cp>Fashion Companies, Design Management, Design\u003C/p>","This study aims to examine the integration of design in making businesses Araranguá Valley, State of Santa Catarina by Design Management. It also aims to perform an analysis of the key elements cited in the model presented by the authors and Bruce Cooper, who conducted similar research on European companies. Is it possible to verify the applicability of this model in the reality of Brazilian companies and compare it to what actually occurs in practice. However, this study becomes relevant because from the information collected through case studies, the results presented will diagnose improvements in the competitiveness of companies studied.","Analysis of the Insertion of Design Management in Fashion Industries in the Region of Vale do Araranguá – Sc",{"keywords":140,"excerpt":141,"title":142},"\u003Cp>Empresas de Moda, Gestão de Design, Design\u003C/p>","O presente trabalho tem por objetivo analisar a inserção do design nas empresas de confecção do Vale do Araranguá, no Estado de Santa Catarina através da Gestão do Design. Visa também realizar uma análise dos elementos-chave citados no modelo apresentado pelas autoras Bruce e Cooper, que realizaram pesquisa semelhante em empresas européias. Será possível verificar a aplicabilidade deste modelo na realidade de empresas brasileiras e compará-lo ao que efetivamente ocorre na prática. Porém, este estudo se torna relevante pois a partir das informações coletadas através dos estudos de caso, o resultado apresentado poderá diagnosticar melhorias na competitividade das empresas estudadas.","Análise da Inserção da Gestão do Design em Empresas de Confecção da Região do Vale do Araranguá - Sc",[88,89],"23304c6c-346b-46c2-a7c3-bdbeb76bfe22",[146,156],{"id":7,"name":147,"lastName":6,"email":148,"designation":7,"description":149,"role":7,"_id":10,"createDate":150,"filiation":151,"slugs":152,"url":7,"path":122,"lastmodified":155,"objectID":10},"Maurício M. E. S","mmbernardes@gmail.com",{},"2025-12-18T00:00:23.800Z","Universidade Federal do Rio Grande do Sul",[153,154],"mauricio-m-e-s-bernardes","bernardes-mauricio-m-e-s",1766016023800,{"id":7,"name":157,"lastName":158,"email":159,"designation":7,"description":160,"role":7,"_id":161,"createDate":150,"filiation":162,"slugs":163,"url":7,"path":166,"lastmodified":155,"objectID":161},"Graziela B","Kauling","grazibk@gmail.com",{},"ba1ac00b-bff2-4b03-b46e-4b926ba85671","Instituto Federal de Santa Catarina",[164,165],"graziela-b-kauling","kauling-graziela-b","people/ba1ac00b-bff2-4b03-b46e-4b926ba85671",[10,161],{"startPage":169,"file":170,"references":173,"endPage":216,"track":217,"doi":7},3032,{"fullpath":171,"name":172},"https://storage.googleapis.com/memoria-ped.appspot.com/articles%2F15_pd_design_2024%2F69601.pdf","69601.pdf",[174,177,180,183,186,189,192,195,198,201,204,207,210,213],{"id":175,"label":176},"9e0ffbe9-f799-43fc-8137-a20539664799","\u003Cp>ABRANCHES, G. P., BRASILEIRO JUNIOR, A. \u003Cstrong>Manual da gerência de confecção: a indústria de confecções de estrutura elementar\u003C/strong>. Rio de Janeiro: SENAI-DN/CETIQT, v.1. 1990.\u003C/p>",{"id":178,"label":179},"ea39dddf-d249-4053-aef0-3ee80ecb09d3","\u003Cp>ANDRADE. Maurício Bergenthal de. Análise da gestão do design nos escritórios e prestadores de serviço em Design de Porto Alegre: Proposta baseada em Estudo de Caso. 2009. 166 p. Dissertação de Mestrado em Design e Tecnologia – UFRGS, Porto Alegre.\u003C/p>",{"id":181,"label":182},"929d9209-47b0-4c83-8a8e-0974ac38ea36","\u003Cp>BAPTISTA, Sandra I. Dias. Meios para a valorização do produto com base no patrimônio cultural. 2007. 153 p. Dissertação de Mestrado Universidade de Aveiro – Depto de Comunicação e Arte. Portugal\u003C/p>",{"id":184,"label":185},"72a6c51b-9ae9-4704-a1b0-82fbbb9400e6","\u003Cp>BEST, Kathryn. \u003Cstrong>Design Management. Managing Design Strategy, Process and Implementation\u003C/strong>. Switzerland, Editora: AVA Publishing, 2006.\u003C/p>",{"id":187,"label":188},"45906d3e-eb44-487b-9f83-9bbfe0bc73f9","\u003Cp>BORJA DE MOZOTA, Brigitte. \u003Cstrong>Design Management: Using design to build brand value and corporate innovation\u003C/strong>. Editor: Allworth Press. New York: 2003.\u003C/p>",{"id":190,"label":191},"55c34851-06d1-488b-9a59-a9ca6979ceec","\u003Cp>BORJA DE MOZOTA, Brigitte. \u003Cstrong>Design Management\u003C/strong>. Paris: Éditions d'Organisation, 2002.\u003C/p>",{"id":193,"label":194},"1e04a694-5082-4de0-b643-5c8e56531306","\u003Cp>BURDEK, Bernhard E. \u003Cstrong>Design, História e Práticas de Produtos\u003C/strong>. Editora Edgard Blucher Ltda. Trad. Freddy Vam Camp. 1a ed. São Paulo: 2006. 479 p.\u003C/p>",{"id":196,"label":197},"ffec56cf-4a5f-4173-9fd9-7b098f4c3c4e","\u003Cp>Bruce, M., Cooper, R., Vazquez, D.,1999. Effective design management for small business. \u003Cstrong>Design Studies\u003C/strong> 20, 297-315\u003C/p>",{"id":199,"label":200},"9fb1e99f-ec96-41fa-a0b3-c3d7c9951ecf","\u003Cp>Bruce, M., Morris, B., 1994. Managing external design professionals in the product development process. \u003Cstrong>Technovation\u003C/strong> 14 (9), 585-600\u003C/p>",{"id":202,"label":203},"4f525150-49a6-4c1e-90de-084dfb5189c1","\u003Cp>CHIAVENATO, Idalberto. \u003Cstrong>Empreendedorismo dando asas ao espírito empreendedor\u003C/strong>. 3 ed. São Paulo: 2008\u003C/p>",{"id":205,"label":206},"b645a7b8-2294-4577-9e37-c893ffcfa97b","\u003Cp>Chiva, R., Alegre, J., 2007. Linking Design management skills and design function organization: An empirical study of Spanish and Italian ceramic tile producers. \u003Cstrong>Science Direct Technovation\u003C/strong> 27 (2007) 616-627\u003C/p>",{"id":208,"label":209},"262c96d4-9033-4bf9-bd7c-92e9b6a9fd4f","\u003Cp>MARTINS, Rosane Fonseca de Freitas. A gestão de design como estratégia organizacional: um modelo de integração do design em organizações. Florianópolis: UFSC, 2004 p.91.Tese (Doutorado). Programa de Pós – Graduação em Engenharia de Produção da Universidade Federal de Santa Catarina, Florianópolis, 2004.\u003C/p>",{"id":211,"label":212},"2ab6aee2-2eef-4ee9-ac97-a5488e9d5da5","\u003Cp>MARTINS, Roseane Fonseca de Freitas de.; MERINO, Eugenio Andrés Diaz. \u003Cstrong>Gestão do design como estratégia organizacional\u003C/strong>. Eduel. Londrina, 2008. 250 p.\u003C/p>",{"id":214,"label":215},"afb3fd84-26d0-4af3-aa58-31bee310dd99","\u003Cp>SLACK, Laura. \u003Cstrong>What is a design product?\u003C/strong> Editora Roto vision. Essential Design Handbooks. Suíça. UK. 2006. 255 p.\u003C/p>",3039,"pj4zovtp",[219],"analise-da-insercao-da-gestao-do-design-em-empresas-de-confeccao-da-regiao-do-vale-do-ararangua-sc",{"pageRange":19,"parent":20,"updateDate":221,"data":222,"trackId":231,"type":32,"typeData":232,"metaData":257,"langs":259,"_id":260,"contributors":261,"contributorsIds":291,"status":125,"download":126,"slugs":292,"slug":293},"2025-12-27T21:03:14-03:00",{"secondary":223,"primary":227},{"keywords":224,"excerpt":225,"title":226},"\u003Cp>design management, evaluation, product development\u003C/p>","The article aims at analyzing the management design process of a products development company. The research was conducted through the development of a single case study involving the sectors responsible for product design and production engineering. We applied a systematic that is focused on the strategies, competencies and processes developed in the company in order to clarify elements of divergence between the studied sectors. Among the main conclusions we found that the design is not applied in the company in a satisfactory way due to deficiencies identified in the design management process itself.","Evaluation of the Design Management Process of a Products Development Company",{"keywords":228,"excerpt":229,"title":230},"\u003Cp>gestão de design, avaliação, desenvolvimento de produtos\u003C/p>","O artigo objetiva apresentar uma análise do processo de gestão de design de uma empresa desenvolvedora de produtos. A pesquisa foi realizada através de um estudo caso único envolvendo os setores responsáveis pelo design dos produtos e pela engenharia de produção. Aplicou-se uma sistemática de análise que focaliza as estratégias, competências e processos desenvolvidos na empresa estudada com o intuito de explicitar elementos de divergência entre os setores estudados. Dentre as principais conclusões verificou-se que o design não está inserido de forma satisfatória na empresa por decorrência de deficiências identificadas no próprio processo de gestão do design.","Diagnóstico do Processo de Gestão de Design de uma Empresa Desenvolvedora de Produtos","6pr2zsjn",{"startPage":233,"file":234,"references":237,"endPage":256,"track":231,"doi":7},7731,{"fullpath":235,"name":236},"https://storage.googleapis.com/memoria-ped.appspot.com/articles%2F10_congresso_brasileiro_de_pesquisa_e_desenvolvimento_em_design%2F6pr2zsjn-1766880194-7731-7741.pdf","6pr2zsjn-1766880194-7731-7741.pdf",[238,241,244,247,250,253],{"label":239,"id":240},"\u003Cp>BEST, K. \u003Cstrong>The Fundamentals of Design Management\u003C/strong>. Lausanne: AVA Publishing, 2010.\u003C/p>","a650f613-4a20-4dcb-a72b-07ee797d0f94",{"id":242,"label":243},"0f4aa17f-2709-4adf-bc6d-82b1374f9137","\u003Cp>BORJA DE MOZOTA, B. \u003Cstrong>Gestão do design\u003C/strong>: usando o design para construir valor de marca e inovação corporativa. Porto Alegre: Bookman, 2011.\u003C/p>",{"label":245,"id":246},"\u003Cp>CHIVA, R.; ALEGRE, J. Linking design management skills and design function organization: An empirical study of Spanish and Italian ceramic tile producers. \u003Cstrong>Technovation\u003C/strong>, v. 27, p. 616-628, 2007.\u003C/p>","fef31e3e-9a74-421e-9c8b-ffc9f26bc3bf",{"label":248,"id":249},"\u003Cp>MOULTRIE, J. CLARKSON, P. J.; PROBERT, D. Development of a Design Audit Tool for SMEs. \u003Cstrong>The Journal of Product Innovation Management\u003C/strong>, v. 24, p. 335-368, 2004.\u003C/p>","271f7081-4516-48c4-8b9b-4bfc294c1e55",{"label":251,"id":252},"\u003Cp>WOLFF, F. \u003Cstrong>Sistemática de avaliação da gestão de design em empresas\u003C/strong>. Tese (Doutorado em Engenharia de Produção). Universidade Federal do Rio Grande do Sul – UFRGS, Porto Alegre, 2010.\u003C/p>","80e8e700-fea2-4f25-8d8e-307d7d04c26b",{"label":254,"id":255},"\u003Cp>YIN, R. \u003Cstrong>Estudo de caso\u003C/strong>: planejamento e métodos. 4. ed. Porto Alegre: Bookman, 2010\u003C/p>","1bc314aa-a63f-455a-8785-832797db17fa",7741,{"updateDate":7,"createDate":258,"deleteDate":7},1766880194,[88,89],"3a3eb0ba-6938-4a68-a505-56c78d00bf17",[262,274,285],{"slugs":263,"createDate":266,"description":267,"name":268,"role":7,"designation":7,"lastName":269,"id":7,"_id":270,"objectID":270,"filiation":13,"email":271,"lastmodified":272,"path":273,"url":7},[264,265],"paulo-roberto-nicoletti-dziobczenski","dziobczenski-paulo-roberto-nicoletti","2025-12-28T00:03:14.241Z",{},"Paulo Roberto Nicoletti","Dziobczenski","84a943d5-7a5c-4d16-b686-e04745a559de","paulond@ufrgs.br",1766880194241,"people/84a943d5-7a5c-4d16-b686-e04745a559de",{"slugs":275,"createDate":266,"filiation":278,"email":279,"name":280,"id":7,"objectID":281,"lastmodified":272,"url":7,"designation":7,"description":282,"role":7,"path":283,"lastName":284,"_id":281},[276,277],"fabiane-wolff","wolff-fabiane","UniRitter","fabiwolff@hotmail.com","Fabiane","83548d73-ba6d-46a8-9dc7-55bc77fb5c0a",{},"people/83548d73-ba6d-46a8-9dc7-55bc77fb5c0a","Wolff",{"lastmodified":272,"_id":10,"slugs":286,"filiation":13,"id":7,"role":7,"description":289,"createDate":266,"objectID":10,"url":7,"email":11,"designation":7,"path":122,"name":290,"lastName":6},[287,288],"mauricio-moreira-da-silva-bernardes","bernardes-mauricio-moreira-da-silva",{},"Mauricio Moreira da Silva",[270,281,10],[293],"evaluation-of-the-design-management-process-of-a-products-development-company",{"pageRange":295,"parent":296,"updateDate":297,"data":298,"trackId":306,"type":32,"typeData":307,"slugs":371,"metaData":373,"langs":375,"_id":376,"contributors":377,"contributorsIds":418,"status":125,"download":126,"slug":372},"3033-3044","50fdb9c5-a3aa-47ea-b71c-8a1b73447b29","2025-12-27T20:23:26-03:00",{"secondary":299,"primary":302},{"keywords":300,"excerpt":301,"title":7},"\u003Cp>Virtual Design, project management\u003C/p>","This article reports a case study of the development of the Virtual Museum of Synthesizer (MVS) Web Site, in order to clarify the contributions of project management and process design to improve the efficiency and effectiveness of academic research. It begins with a theoretical basis, which justifies the conduction of this research through the analysis of post - mortem case study data. Then, we analyze in more detail the work of the manager during the design process , their roles and responsibilities . Furthermore it examines the process of creating product branding, guidelines aimed at virtual web site, until the completion of the project with the publication and presentation to the public of the MVS. Ends up drawing a parallel between the process of project management to the creation and development of the final product.",{"keywords":303,"excerpt":304,"title":305},"\u003Cp>Design Virtual, gestão de projeto, gestão do design, gestão de equipes, metodologia projetual\u003C/p>","Este artigo relata o estudo de caso do desenvolvimento do Portal Virtual do Museu Virtual do Sintetizador (MVS), de forma a explicitar contribuições do processo de gestão de projetos e do design à melhoria de eficiência e eficácia de uma pesquisa acadêmica. Inicia-se com a fundamentação teórica, definindo e relacionando os papéis do gestor do design e do gestor do projeto. Em seguida, analisa-se mais detalhadamente o estudo de caso e as funções do gestor do design, suas atribuições e responsabilidades. Examina-se ainda, o processo de criação dos produtos de identidade visual, de diretrizes voltadas ao Portal Virtual, até a finalização do projeto com a publicação e apresentação ao público do MVS. Finaliza-se traçando um paralelo entre o processo de gestão de projetos com o de criação e desenvolvimento do produto final.","A Gestão do Projeto de Design de um Portal Virtual: Estudo de Caso do Museu Virtual do Sintetizador","sjo0n7gv",{"startPage":308,"file":309,"references":312,"endPage":370,"track":306,"doi":7},3033,{"fullpath":310,"name":311},"https://storage.googleapis.com/memoria-ped.appspot.com/articles%2F10_congresso_brasileiro_de_pesquisa_e_desenvolvimento_em_design%2Fsjo0n7gv-1766877806-3033-3044.pdf","sjo0n7gv-1766877806-3033-3044.pdf",[313,316,319,322,325,328,331,334,337,340,343,346,349,352,355,358,361,364,367],{"label":314,"id":315},"\u003Cp>BALL, L. J., ONARHEIM, B., & CHRISTENSEN, B. T. Design requirements, epistemic uncertainty and solution development strategies in software design. \u003Cstrong>Design Studies\u003C/strong>, 13, 567–589. 2010\u003C/p>","7930500e-2240-4a95-a113-5ec76f1f3d74",{"id":317,"label":318},"585d9a33-2730-4607-80a5-b9eb27b4e586","\u003Cp>BORJA DE MOZOTA, Brigitte; KLÖPSCH, Cássia; COSTA, Felipe Campelo. \u003Cstrong>Gestão do Design\u003C/strong>. Porto Alegre: Bookman, 2011.\u003C/p>",{"label":320,"id":321},"\u003Cp>BRUCE, M., & BESSANT, J. \u003Cstrong>Design in Business\u003C/strong>: Strategic Innovation Through Design. Harlow: Pearson Education Limited. 2002.\u003C/p>","f231920d-bca8-4359-9fa4-c95b66192951",{"label":323,"id":324},"\u003Cp>CARAYANNIS, E.; COLEMAN, J. Creative system design methodologies: the case of complex technical systems. \u003Cstrong>Technovation\u003C/strong>, v. 25, n. 8, p. 831- 840, 2005\u003C/p>","587e0108-f958-4264-816b-84a8bdca35f0",{"id":326,"label":327},"e2f9fb9a-8c84-45c8-801f-b97f3e0e4374","\u003Cp>COHEN, W.M. AND LEVINTHAL, D.A. Absorptive capacity: A new perspective on learning and innovation. \u003Cstrong>Administrative Science Quarterly\u003C/strong>, 35: 128-152. 1990\u003C/p>",{"label":329,"id":330},"\u003Cp>DUMAS, A AND MINTZBERG, H: Managing the Form, Function and Fit of Design. \u003Cstrong>Design Management Journal\u003C/strong>. Summer 1991.\u003C/p>","0ec5b466-7513-4d3e-8886-92b348bab9bd",{"label":332,"id":333},"\u003Cp>FRITSCH, E. F. VARGAS, G. S. DEMARCHI, G.S. MORALES, A. FRITTOLI, D.A. \u003Cstrong>MVS - Museu.Virtual do Sintetizador\u003C/strong>. Disponível em: \u003Cwww.ufrgs.br/mvs>, acessado em 02/02/2012.\u003C/p>","49e6ef93-afd4-43fc-97ea-8ce116ff4f8c",{"label":335,"id":336},"\u003Cp>FRITSCH, E.F, VARGAS, G. S. A Educação Não-Formal na Mostra Música, Ciência e Tecnologia. \u003Cstrong>Anais do XX Encontro Anual da Associação Brasileira de Educação Musical (ABEM)\u003C/strong>, Vitória, 2011, p. 956-966.\u003C/p>","112890f0-dcc2-4457-bcbb-710b162b1f83",{"id":338,"label":339},"67defb52-b05c-419e-8e29-32701ef233b6","\u003Cp>FRITSCH, E.F, VARGAS, G. S. Música Eletroacústica: Diversidade e Multiplicidade no Contexto da Educação Não-Formal. \u003Cstrong>Anais do XXI Congresso da ANPPOM\u003C/strong>, Uberlândia, 2011, p.1547-1552.\u003C/p>",{"id":341,"label":342},"a7e94871-e47f-4aba-9489-b960c22cd420","\u003Cp>FRITSCH, E. F. \u003Cstrong>Catálogo da Exposição Música, Ciência e Tecnologia\u003C/strong>. Porto Alegre: UFRGS, 2010. 96 p.\u003C/p>",{"label":344,"id":345},"\u003Cp>FRITSCH E. F; CABRAL, P. FAVARETTO, F. \u003Cstrong>Documentário Música, Ciência e Tecnologia\u003C/strong>. DVD, Porto Alegre: UFRGS, 2010.\u003C/p>","dbcef51e-6bbb-41c4-bd6c-836cbe9dc589",{"id":347,"label":348},"3997fe24-7fe3-4830-9813-b299c7153560","\u003Cp>JONES, O. AND CRAVEN, M. Expanding capabilities in a mature manufacturing firm: Absorptive capacity and the TCS. \u003Cstrong>International Small Business Journal\u003C/strong>, 2001.\u003C/p>",{"label":350,"id":351},"\u003Cp>KERZNER, H., \u003Cstrong>Gestão de projetos\u003C/strong> As melhores práticas, Bookman, 2002\u003C/p>","bae93d87-d206-4281-b649-6684cd60c7b2",{"label":353,"id":354},"\u003Cp>KERZNER, H., \u003Cstrong>Advanced Project Management\u003C/strong>: Best Practices on Implementation. John Willey and Sons. 2004\u003C/p>","94480b6d-2a71-4b79-bd80-a8a44f4ae46a",{"id":356,"label":357},"7b383583-74d5-4b5d-803b-a7982c33b55e","\u003Cp>GORB, P. AND DUMAS, A. Silent Design, \u003Cstrong>Design Studies\u003C/strong>, Oxford: Butterworth Heineman. 1987\u003C/p>",{"id":359,"label":360},"8cf80adb-4793-4465-b0c2-5af552015fc2","\u003Cp>ROY, ROBIN & REIDEL, JOHANN C. K. H. Design and innovation in successful product competition. \u003Cstrong>Technovation\u003C/strong>, 17(10), pp. 537–548. 1997\u003C/p>",{"label":362,"id":363},"\u003Cp>SANG BONG Y. , YEONGHO K. Web-based knowledge management for sharing product datain virtual enterprises, \u003Cstrong>Int. J. Production Economics\u003C/strong> 75 (2002) 173–183. 2002\u003C/p>","c230d4e9-e13c-4305-8b61-9eb81a003f98",{"label":365,"id":366},"\u003Cp>SQUIRES, D. Usability and Educational Software Design: Special Issue of Interacting with Computers. \u003Cstrong>Interacting with Computers\u003C/strong>, 11(5), 463-466. 1999\u003C/p>","f40462c5-83e8-4140-a49a-ecbdcce66355",{"label":368,"id":369},"\u003Cp>ULRICH, K. T., & EPPINGER, S. D. \u003Cstrong>Product Design and Development\u003C/strong> (Fourth ed.). New York: McGraw-Hill. 2008\u003C/p>","2a723a4e-d752-4efd-90d2-3568a541bdaa",3044,[372],"a-gestao-do-projeto-de-design-de-um-portal-virtual-estudo-de-caso-do-museu-virtual-do-sintetizador",{"updateDate":7,"createDate":374,"deleteDate":7},1766877806,[88,89],"93f22d22-0de0-4d00-b87f-1b0e040b844c",[378,391,401,407],{"role":7,"email":379,"id":7,"filiation":380,"createDate":381,"_id":382,"lastmodified":383,"url":7,"designation":7,"name":384,"path":385,"slugs":386,"lastName":389,"objectID":382,"description":390},"gustsd@gmail.com","PGDESIGN - UFRGS","2025-12-27T23:23:26.715Z","732f3c16-93b9-40e6-9378-28b3374d3587",1766877806715,"Gustavo Scussel","people/732f3c16-93b9-40e6-9378-28b3374d3587",[387,388],"gustavo-scussel-demarchi","demarchi-gustavo-scussel","Demarchi",{},{"url":7,"filiation":380,"lastName":392,"slugs":393,"description":396,"designation":7,"email":397,"_id":398,"lastmodified":383,"createDate":381,"role":7,"path":399,"id":7,"objectID":398,"name":400},"Silva",[394,395],"tania-luisa-koltermann-da-silva","silva-tania-luisa-koltermann-da",{},"tania.koltermann@ufrgs.br","fd2a65c7-ac25-498d-a6b5-64bd79a6faf9","people/fd2a65c7-ac25-498d-a6b5-64bd79a6faf9","Tania Luisa Koltermann da",{"email":11,"objectID":10,"name":402,"designation":7,"id":7,"description":403,"path":122,"slugs":404,"url":7,"createDate":381,"role":7,"_id":10,"filiation":380,"lastmodified":383,"lastName":6},"Mauricio M. S.",{},[405,406],"mauricio-m-s-bernardes","bernardes-mauricio-m-s",{"objectID":408,"createDate":381,"path":409,"slugs":410,"filiation":413,"email":414,"name":415,"lastName":416,"id":7,"_id":408,"description":417,"lastmodified":383,"designation":7,"url":7,"role":7},"77552c6b-8e66-4fc0-b40d-91dc8afcb223","people/77552c6b-8e66-4fc0-b40d-91dc8afcb223",[411,412],"eloi-f-fritsch","fritsch-eloi-f","IA - UFRGS","eloy.fritsch@gmail.com","Eloi F.","Fritsch",{},[382,398,10,408],{"parent":130,"metaData":420,"data":422,"langs":431,"_id":432,"type":32,"typeData":433,"status":125,"updateDate":474,"contributors":475,"contributorsIds":495,"download":126,"slugs":496,"slug":497},{"updateDate":7,"createDate":421,"deleteDate":7},1765972546,{"secondary":423,"primary":427},{"keywords":424,"excerpt":425,"title":426},"\u003Cp>Design, Project Management, Process Modeling\u003C/p>","The aim of this work is to study the project management process behind the relationship between clients and design service providers. Through the realization of a case study in a design office was pointed out strong aspects and opportunities of improvement that can be extended to other design offices.","Project Management in Graphic Design Offices: A Case Study",{"keywords":428,"excerpt":429,"title":430},"\u003Cp>Design, Gestão de Projetos, Modelagem de Processos\u003C/p>","O foco deste trabalho foi analisar o processo de gestão de projetos, o qual está presente nas relações entre os empresários contratantes e o prestador de serviços em design. Através da realização de um estudo de caso em um escritório de design buscou-se identificar pontos fortes e oportunidades de melhorias que possam ser utilizadas em outros escritórios de design.","Gestão de Projetos em Escritório de Design Gráfico: Um Estudo de Caso",[88,89],"ee1a24c5-1c0e-4f26-bb02-ac21dff0dbc3",{"startPage":434,"file":435,"references":438,"endPage":472,"track":473,"doi":7},2214,{"fullpath":436,"name":437},"https://storage.googleapis.com/memoria-ped.appspot.com/articles%2F15_pd_design_2024%2F69422.pdf","69422.pdf",[439,442,445,448,451,454,457,460,463,466,469],{"id":440,"label":441},"1a7fa928-0f49-4668-bd51-5fe573f194cc","\u003Cp>APDESIGN, Associação dos Profissionais em Design do Rio grande do Sul. \u003Cstrong>Guia Básico do Designer: Uma Referência para o Exercício Profissional\u003C/strong>. Porto Alegre, 2004.\u003C/p>",{"id":443,"label":444},"19c1cdd3-add5-4ff4-adb6-c18b4c3c11e5","\u003Cp>IPMA, International Project Management Association – ICB. \u003Cstrong>IPMA Competence Baseline\u003C/strong>. Versão 3.0. Netherlands: International Project Management Association, 2006.\u003C/p>",{"id":446,"label":447},"acad638a-1cc8-4bb8-b369-f62b43a24aac","\u003Cp>KERZNER, H. \u003Cstrong>Gestão de Projetos: as melhores práticas\u003C/strong>. Porto Alegre: Bookman, 2002.\u003C/p>",{"id":449,"label":450},"7044cf9f-fbea-4437-b9b8-8f171d00e67c","\u003Cp>MANUAL DE GESTÃO DO DESIGN. Portugal: Centro Português de Design, 1997.\u003C/p>",{"id":452,"label":453},"101e7c4d-95de-4f5b-b173-4d03036e439c","\u003Cp>PHILLIPS, P. L. \u003Cstrong>Briefing: a gestão do projeto de design\u003C/strong>. São Paulo: Edgard Blucher, 2008.\u003C/p>",{"id":455,"label":456},"df84b262-1741-47a6-bd43-d3a8e4e30c51","\u003Cp>POWELL, E. N. Design management is the management of design. \u003Cstrong>Design Management Journal\u003C/strong>, Vol.9, n.º 3, p. 14-19, 1999.\u003C/p>",{"id":458,"label":459},"1b8a8e8d-e815-412a-95ab-46f9d6958321","\u003Cp>PROJECT MANAGEMENT INSTITUTE. \u003Cstrong>A guide to the project management body of knowledge\u003C/strong>. (PMBOK Guide) Ed. PMI, 2004.\u003C/p>",{"id":461,"label":462},"426ee0ea-46b1-47ee-8822-01184c46c29e","\u003Cp>SIMON, L. Managing creative projects: an empirical synthesis of activities. \u003Cstrong>International Journal of Project Management\u003C/strong>, Vol.24, p. 116-126, 2006.\u003C/p>",{"id":464,"label":465},"25d3dd39-033f-47b2-b324-982c0d4d9be5","\u003Cp>STAIR, R. M. \u003Cstrong>Princípios de Sistemas de Informação: uma abordagem Gerencial\u003C/strong>. Rio de Janeiro: LTC – Livros Técnicos e Científicos Editora S.A., 1998.\u003C/p>",{"id":467,"label":468},"9caed01f-2ae0-4507-a1dc-8f8a7a8a18df","\u003Cp>TURNER, R. J. \u003Cstrong>The Handbook of project-based management: improving the processes for achiegic objectives\u003C/strong>. Inglaterra: McGraw-Hil Book Company Europe, 1993.\u003C/p>",{"id":470,"label":471},"58d102f6-8564-47b7-b239-f5afc671c13d","\u003Cp>ULRICH, K.; Eppinger, S. D. \u003Cstrong>Product Design and Development\u003C/strong>. United States of America: McGraw-Hill Companies, 2000.\u003C/p>",2222,"ftya7ms6","2025-12-28T19:48:30-03:00",[476,482,492],{"role":7,"_id":477,"designation":7,"filiation":478,"name":479,"url":7,"email":480,"lastName":481},"90651efe-8ab2-46fa-941a-2c9cab20494e","Programa de Pós Graduação em Design Centro Universitário Ritter dos Reis","Maria do Carmo Torri","fabiane_wolff@uniritter.edu.br","Dischinger",{"designation":7,"slugs":483,"objectID":486,"createDate":487,"email":488,"name":8,"url":7,"filiation":13,"lastName":100,"lastmodified":489,"description":490,"path":491,"role":7,"id":7,"_id":486},[484,485],"m-andrade","andrade-m","508b7a32-be78-43b2-b3ed-ebd5fb5e69e4","2025-12-17T11:55:46.664Z","a.silva@brasil.br",1765972546664,{},"people/508b7a32-be78-43b2-b3ed-ebd5fb5e69e4",{"email":11,"objectID":10,"slugs":493,"lastName":6,"_id":10,"filiation":13,"designation":7,"role":7,"url":7,"id":7,"path":122,"name":8,"createDate":487,"lastmodified":489,"description":494},[15,16],{},[477,486,10],[497],"project-management-in-graphic-design-offices-a-case-study",{"target":499,"query":500},"people/get",{"id":10,"articles":501},"true",1780316185819]