[{"data":1,"prerenderedAt":93},["ShallowReactive",2],{"person-c0f50b55-b44c-407b-9b74-d9365707d65b":3},{"success":4,"person":5,"request":89},true,{"lastName":6,"role":7,"name":8,"description":9,"_id":10,"designation":7,"id":7,"email":11,"url":7,"createDate":12,"filiation":13,"slugs":14,"articles":17},"Da Silva","","Diego Souza",{},"c0f50b55-b44c-407b-9b74-d9365707d65b","diiegosilver@gmail.com","2025-12-17T06:31:12-03:00","Universidade Federal do Amazonas",[15,16],"diego-souza-da-silva","da-silva-diego-souza",[18],{"parent":19,"metaData":20,"updateDate":22,"data":23,"langs":32,"_id":35,"contributors":36,"contributorsIds":62,"type":63,"typeData":64,"status":85,"download":86,"slugs":87,"slug":88},"f1f23d35-203a-4494-b7cd-e41787bada40",{"updateDate":7,"createDate":21,"deleteDate":7},1765963872,"2025-12-17T06:31:13-03:00",{"secondary":24,"primary":28},{"keywords":25,"excerpt":26,"title":27},"\u003Cp>trade, regional market, visual idenity\u003C/p>","This article presents research and development of Visual Identity at the Panair Fair, the project was oriented within the discipline of design methodology, of the Design graduation at federal university of Amazonas. Methodology of design. It is understood that an identity integrates the cultural and marketing aspects of the fair. Based on the references of Visual Design, the importance of the best graphic planning of the fair is argued. The references and the data collection guided the project's decisions and provided a meeting of a visual solution focused on the needs of the consumer and the marketer.","A Visual Strategy for the Panair Market",{"keywords":29,"excerpt":30,"title":31},"\u003Cp>comércio, feira regional, identidade visual\u003C/p>","Este artigo apresenta pesquisa e desenvolvimento de Identidade Visual para a Feira da Panair, o projeto foi orientado dentro da disciplina de Metodologia do projeto em Design, ministrado no curso de Design da UFAM - Universidade Federal do Amazonas. Entende-se que a identidade integra os aspectos culturais e mercadológicos da feira. Com base em referências do Design Visual, argumenta-se a importância do melhor planejamento gráfico da feira. As referências e o levantamento de dados nortearam as decisões do projeto e proporcionaram o encontro de uma solução visual voltada às necessidades do consumidor e do feirante.","Uma Estratégia Visual para a Feira da Panair",[33,34],"primary","secondary","36171810-6066-4514-8b31-540a21901f9b",[37,43,52],{"id":7,"name":8,"lastName":6,"email":11,"designation":7,"description":38,"role":7,"_id":10,"createDate":39,"filiation":13,"slugs":40,"url":7,"path":41,"lastmodified":42,"objectID":10},{},"2025-12-17T09:31:12.954Z",[15,16],"people/c0f50b55-b44c-407b-9b74-d9365707d65b",1765963872954,{"id":7,"name":44,"lastName":6,"email":45,"designation":7,"description":46,"role":7,"_id":47,"createDate":39,"filiation":13,"slugs":48,"url":7,"path":51,"lastmodified":42,"objectID":47},"Matheus Ricardo Muniz","matheusricardo7424@gmail.com",{},"9ccbac40-45e1-4472-95a0-c41a14ee50e1",[49,50],"matheus-ricardo-muniz-da-silva","da-silva-matheus-ricardo-muniz","people/9ccbac40-45e1-4472-95a0-c41a14ee50e1",{"id":7,"name":53,"lastName":54,"email":55,"designation":7,"description":56,"role":7,"_id":57,"createDate":39,"filiation":13,"slugs":58,"url":7,"path":61,"lastmodified":42,"objectID":57},"Franciane da Silva","Falcão","francianefalcao@ufam.edu.br",{},"72410665-236c-49e6-884c-02d1c72199d2",[59,60],"franciane-da-silva-falcao","falcao-franciane-da-silva","people/72410665-236c-49e6-884c-02d1c72199d2",[10,47,57],"article",{"startPage":65,"file":66,"references":69,"endPage":82,"track":83,"doi":84},2970,{"fullpath":67,"name":68},"https://storage.googleapis.com/memoria-ped.appspot.com/articles%2F15_pd_design_2024%2Fdownload-pdf-uma-estratgia-visual-para-a-feira-da-panair-30161.pdf","download-pdf-uma-estratgia-visual-para-a-feira-da-panair-30161.pdf",[70,73,76,79],{"id":71,"label":72},"b3cf302e-d614-4969-9ca7-35f22b569b26","\u003Cp>AMOROSO, Raimundo. Depoimento sobre a História da Feira da Panair. \u003Cstrong>YOUTUBE\u003C/strong>, 16 de abril de 2015. Disponível em \u003C https://www.youtube.com/watch?v=DbJazz9xgQY>. Acesso em 03 de março de 2018.\u003C/p>",{"id":74,"label":75},"97b52711-7337-41f2-8625-26468e192ac2","\u003Cp>REZENDE, Marco Antonio Amaral. \u003Cstrong>Guia de Identidade Visual e Naming\u003C/strong>. São Paulo, ABA-associação Brasileira de Anunciantes, 2010.\u003C/p>",{"id":77,"label":78},"12c8dab9-5484-46d5-8e53-2b074240a5e3","\u003Cp>SILVA, Antonio Carlos Simoens. \u003Cstrong>Feiras Livres no Distrito Federal: Hábitos Costumes Populares\u003C/strong>. Rio de Janeiro, Oficina Gráfica do Jornal do Brasil, 1936.\u003C/p>",{"id":80,"label":81},"cebb4c47-d779-44ce-bd6f-177978d62e34","\u003Cp>VÁSQUEZ, Ruth Peralta. \u003Cstrong>Identidade de marca, gestão e comunicação\u003C/strong>. São Paulo, Revista Organizacion, 2011.\u003C/p>",2979,"mu1l00x8","10.5151/ped2018-4","enabled",1,[88],"a-visual-strategy-for-the-panair-market",{"target":90,"query":91},"people/get",{"id":10,"articles":92},"true",1780316165669]