[{"data":1,"prerenderedAt":267},["ShallowReactive",2],{"person-552c7c0a-5f1d-4118-aba1-66905563a8ef":3},{"success":4,"person":5,"request":263},true,{"lastName":6,"role":7,"name":8,"description":9,"_id":10,"designation":7,"id":7,"email":11,"url":7,"createDate":12,"filiation":13,"slugs":14,"articles":17},"Gonzales Monticelli","","Maria Alice Camargo",{},"552c7c0a-5f1d-4118-aba1-66905563a8ef","camargo.alice@usp.br","2025-12-17T08:28:48-03:00","USP",[15,16],"maria-alice-camargo-gonzales-monticelli","gonzales-monticelli-maria-alice-camargo",[18,173],{"parent":19,"metaData":20,"updateDate":22,"data":23,"langs":29,"_id":32,"contributors":33,"contributorsIds":99,"type":100,"typeData":101,"slugs":169,"status":171,"download":172,"slug":170},"308f2508-39ad-43fe-a49b-3483ee224f04",{"updateDate":7,"createDate":21,"deleteDate":7},1766841743,"2025-12-27T10:22:24-03:00",{"secondary":24,"primary":25},{"keywords":7,"excerpt":7,"title":7},{"keywords":26,"excerpt":27,"title":28},"\u003Cp>ensino do design, design de serviço, práticas pedagógicas\u003C/p>","Apesar da relevância profissional e acadêmica do design de serviço (DS), a discussão a respeito do seu ensino ainda encontra-se escassa no contexto internacional, e o cenário se agrava ainda mais no contexto brasileiro. O tema começa a ganhar espaço em cursos de pós-graduação e grades curriculares de graduações em Design. No entanto, os estudos e registros a respeito de ensino de DS no Brasil ainda são limitados para amparar os professores e instituições de ensino superior nas melhores práticas. Diante deste cenário, esta Conversação teve como objetivo promover o diálogo sobre tópicos relevantes identificados em pesquisas, em: prática profissional, prototipagem, inovação social e o design de serviço do ensino. A sessão de Conversação foi conduzida por meio de dinâmicas entre facilitadores e participantes para promover o debate crítico e a identificação de oportunidades que apoiem uma agenda de futuras pesquisas e desenvolvimento do ensino no tema.","Design de Serviço no Brasil: Perspectivas Sobre o Ensino",[30,31],"primary","secondary","0380613e-7283-4fb0-a832-0bda89f3bc16",[34,47,58,69,77,89],{"path":35,"lastName":36,"name":37,"createDate":38,"role":7,"designation":7,"id":7,"objectID":39,"slugs":40,"filiation":43,"email":44,"url":7,"lastmodified":45,"_id":39,"description":46},"people/a131610b-2ef4-4e4a-a860-994a9f2df599","Annarumma","Camilla","2025-12-27T13:22:23.685Z","a131610b-2ef4-4e4a-a860-994a9f2df599",[41,42],"camilla-annarumma","annarumma-camilla","Mestra; PPG Design Fauusp","annarumma@usp.br",1766841743685,{},{"url":7,"id":7,"description":48,"name":49,"role":7,"_id":50,"filiation":51,"path":52,"lastName":53,"objectID":50,"slugs":54,"email":57,"lastmodified":45,"createDate":38,"designation":7},{},"Alessandra Caroline Canfield","4f61e746-d108-4ce2-8847-75e22eff6d98","Mestra; PPGDesign UFPR","people/4f61e746-d108-4ce2-8847-75e22eff6d98","Petrecca",[55,56],"alessandra-caroline-canfield-petrecca","petrecca-alessandra-caroline-canfield","a.canfield.p@ufpr.br",{"id":7,"url":7,"designation":7,"objectID":59,"lastName":60,"filiation":61,"slugs":62,"name":65,"role":7,"description":66,"lastmodified":45,"createDate":38,"path":67,"_id":59,"email":68},"17189185-3995-44e5-950d-69ca6d6d074e","Nicastro","Doutoranda; PPGDesign UFPR",[63,64],"marcella-lomba-nicastro","nicastro-marcella-lomba","Marcella Lomba",{},"people/17189185-3995-44e5-950d-69ca6d6d074e","marcellaln@gmail.com",{"url":7,"email":11,"path":70,"createDate":38,"lastmodified":45,"filiation":71,"description":72,"slugs":73,"lastName":76,"designation":7,"name":8,"objectID":10,"role":7,"_id":10,"id":7},"people/552c7c0a-5f1d-4118-aba1-66905563a8ef","Doutoranda; PPG Design Fauusp",{},[74,75],"maria-alice-camargo-gonzales","gonzales-maria-alice-camargo","Gonzales",{"createDate":38,"objectID":78,"lastName":79,"id":7,"path":80,"role":7,"description":81,"filiation":82,"email":83,"lastmodified":84,"slugs":85,"_id":78,"url":7,"designation":7,"name":88},"8c9191e0-1a4b-46f5-93c5-459dcbed2fac","Kamimura","people/8c9191e0-1a4b-46f5-93c5-459dcbed2fac",{},"Doutorando; PPG Design Fauusp","sergiokamimura@usp.br",1766841743686,[86,87],"sergio-kooji-kamimura","kamimura-sergio-kooji","Sérgio Kooji",{"lastmodified":84,"description":90,"objectID":91,"createDate":38,"slugs":92,"role":7,"lastName":95,"_id":91,"url":7,"filiation":82,"email":96,"designation":7,"id":7,"name":97,"path":98},{},"b384b0cc-ccb1-4bb8-992b-e711a2553a2d",[93,94],"rafael-toledo-rodrigues-de-fatima","de-fatima-rafael-toledo-rodrigues","De Fátima","rafaeltoledo@usp.br","Rafael Toledo Rodrigues","people/b384b0cc-ccb1-4bb8-992b-e711a2553a2d",[39,50,59,10,78,91],"article",{"startPage":102,"file":103,"references":106,"endPage":167,"track":168,"doi":7},8375,{"fullpath":104,"name":105},"https://storage.googleapis.com/memoria-ped.appspot.com/articles%2F15_pd_design_2024%2F38367.pdf","38367.pdf",[107,110,113,116,119,122,125,128,131,134,137,140,143,146,149,152,155,158,161,164],{"label":108,"id":109},"\u003Cp>LIM, Youn-Kyung; STOLTERMAN, Erik; TENENBERG, Josh. The anatomy of prototypes: Prototypes as filters, prototypes as manifestations of design ideas. \u003Cstrong>ACM Transactions on Computer-Human Interaction\u003C/strong>, v. 15, n. 2, p. 27, 2008.\u003C/p>","af594a1b-2c39-4876-a7b0-3e2422901510",{"label":111,"id":112},"\u003Cp>MAGER, Birgit. The future of service design. In: MAGER, Birgit; SISTIG, Martin; CHEN, Yushi.; RUIZ, Kalía; CORONA, Carolina. \u003Cstrong>The Future of Service Design\u003C/strong>, Colônia: TH Köln, p. 14-20, 2020. Disponível em: https://www.academia.edu/44459133/The_Future_of_Service_Design Acesso em 25 Mai. 2021.\u003C/p>","9d4bce8a-1d46-4a6a-bdd8-1c85976cc101",{"label":114,"id":115},"\u003Cp>MAGER, Birgit; SUNG, Tung-Jung. Special issue editorial: Designing for services. \u003Cstrong>International Journal of Design\u003C/strong>, v. 5, n. 2, p. 1-3, 2011.\u003C/p>","33846264-aa65-45ef-86f9-5ac268ffeda8",{"label":117,"id":118},"\u003Cp>MANZINI, Ezio. \u003Cstrong>Design\u003C/strong>: Quando todos fazem design: uma introdução ao design para inovação social. São Leopoldo: Editora Unisinos, 2017, 254p.\u003C/p>","7fe04898-b2de-4549-9ad7-cd238b756e4d",{"label":120,"id":121},"\u003Cp>MEYER, Michael W.; NORMAN, Don. Changing Design Education for the 21st Century. \u003Cstrong>She Ji\u003C/strong>: The Journal of Design, Economics, and Innovation, v. 6, n. 1, p. 13-49, mar./jun. 2020.\u003C/p>","dd8f5069-edf9-46ec-a442-b3f0291084b9",{"label":123,"id":124},"\u003Cp>MIETTINEN, Satu; RONTTI, Simo; KUURE, Essi; LINDSTRÖM, Antti. Realizing Design Thinking through a Service Design Process and an Innovative Prototyping Laboratory : Introducing service innovation corner ( SINCO ). Bangkok: \u003Cstrong>DRS2012 Bangkok Anais\u003C/strong>, p.1202-1214, 2012.\u003C/p>","81e56467-d7a3-42f2-a8bb-5f0578fede03",{"label":126,"id":127},"\u003Cp>PACENTI, Elena. Better Services for Better Lives - Masters Path to Train Service Design Professionals. \u003Cstrong>Touchpoint\u003C/strong>, Colônia, v. 3, n. 1, p.58-61, mai. 2011.\u003C/p>","4258a157-619d-4f01-aaab-02d9a309da92",{"label":129,"id":130},"\u003Cp>PENIN, Lara. A Critical Approach to Service Design Education: Building an Undergraduate Learning Path at Parsons School of Design Strategies. \u003Cstrong>Touchpoint\u003C/strong>, Colônia, v. 3, n. 1, p. 62-65, mai. 2011.\u003C/p>","ac51fb0d-3df9-457b-895e-c78955e08807",{"label":132,"id":133},"\u003Cp>PENIN, Lara. \u003Cstrong>An Introduction to Service Design\u003C/strong>: Designing the invisible, Bloomsbury. 2017.\u003C/p>","7153f196-5a47-45f2-8af1-6934249c3b13",{"label":135,"id":136},"\u003Cp>PINHANEZ, Claudio Santos. Educação E Pesquisa Em Ciência De Serviços No Brasil: Necessidade E Oportunidade. In: \u003Cstrong>Competência\u003C/strong>: Revista da Educação Superior do SENAC-RS, v. 2, n. 2, 2009.\u003C/p>","93244e1c-1587-4efd-a416-e2dd9f452823",{"label":138,"id":139},"\u003Cp>POLAINE, A. Late to the Party? The Challenges and Opportunities Facing Service Design Education. \u003Cstrong>Touchpoint\u003C/strong>, Colônia, v. 3, n. 1, p. 50-51, mai. 2011.\u003C/p>","03bfcb3c-827b-4e7b-9734-10ea5bb6d842",{"id":141,"label":142},"3a71eb50-ce8e-4f7a-9220-520f817d2fc8","\u003Cp>PUC-RJ. \u003Cstrong>Curso Design de Serviço\u003C/strong>. Disponível em: https://cce.puc-rio.br/sitecce/website/website.dll/folder?nCurso=design-de-servico&nInst=dad. Acesso em: 31 Mai. 2022.\u003C/p>",{"label":144,"id":145},"\u003Cp>RAPANTA, Chrysi; CANTONI, Lorenzo. Being in the user’s shoes. Anticipating experience while designing online courses. In: \u003Cstrong>British Journal of Educational Technology\u003C/strong>, 45 (5), 765-777, 2014.\u003C/p>","1f8b584b-4feb-4e23-af7e-609858d6c932",{"id":147,"label":148},"29700c81-2c61-416f-9aa4-0638228927c2","\u003Cp>ROGERS Jon, et al. This is self service design. In: \u003Cstrong>Engineering and Product Design Education Conference\u003C/strong>. Salzburg, Austria, p. 105-110, 2007.\u003C/p>",{"label":150,"id":151},"\u003Cp>RONTTI, Simo; MIETTINEN, Satu; KUURE, Essi; LINDSTRÖM, Antti. A Laboratory Concept for Service Prototyping – Service Innovation Corner ( SINCO ). Helsinki: \u003Cstrong>ServDes. Service Design and Innovation Conference\u003C/strong>, p. 229–241, 2012.\u003C/p>","a599ef4e-347a-4fc1-8742-2928af08c95a",{"label":153,"id":154},"\u003Cp>SANTOS, Aguinaldo dos; COSTA, Humberto. Diálogo entre pós-graduação e graduação: a introdução do ensino do design de sistemas produto+serviço na UFPR. \u003Cstrong>Projética\u003C/strong>, Londrina, v. 5, n. 1 Especial - Ensino de Design, p. 231-243, Julho/2014.\u003C/p>","5ad19a80-0484-4bc4-9a16-2256f0060c8e",{"label":156,"id":157},"\u003Cp>SCHRANZER, Marcus; LEUBE, Michael. Preparing design students for the real world: Assessing the interdisciplinary group project at the Salzburg University of applied sciences. Trondheim: \u003Cstrong>Proceedings 12th Biennial Norddesign 2016 Conference\u003C/strong>, 2016.\u003C/p>","68736d54-3e7e-4f49-93a8-50d34d389711",{"label":159,"id":160},"\u003Cp>STICKDORN, Marc; SCHNEIDER, Jacob. (orgs.). \u003Cstrong>Isto é design thinking de serviços\u003C/strong>– Fundamentos, ferramentas e casos. Porto Alegre: Bookman, 2014.\u003C/p>","1a55025d-4283-4eb5-a888-27d3610b2ea9",{"label":162,"id":163},"\u003Cp>STICKDORN, Marc; HORMESS, Markus Edgar; LAWRENCE, Adam; SCHNEIDER, Jacob. \u003Cstrong>This is Service Design Doing\u003C/strong>: Applying Service Design Thinking in the Real World, a Practitioners Handbook. Sebastopol: O’Reilly Media, 2018.\u003C/p>","f956f94e-028e-41c2-9d6c-23081b2f0858",{"id":165,"label":166},"1d3ab145-39ac-40dd-b37e-0f80f5288d42","\u003Cp>WU, Xiyuan; LIU, Min; ZHENG, Qinghua; ZHANG, Yunqiang; LI, Haifei. Modeling user psychological experience and case study in online e-learning. In: \u003Cstrong>International Journal of Emerging Technologies in Learning\u003C/strong>, 10 (6), 53-61, 2015.\u003C/p>",8390,"yz0k8ow5",[170],"design-de-servico-no-brasil-perspectivas-sobre-o-ensino","enabled",1,{"parent":19,"metaData":174,"updateDate":12,"data":176,"langs":184,"_id":185,"contributors":186,"contributorsIds":202,"type":100,"typeData":203,"status":171,"download":260,"slugs":261,"slug":262},{"updateDate":7,"createDate":175,"deleteDate":7},1765970928,{"secondary":177,"primary":180},{"keywords":7,"excerpt":178,"title":179},"A vegetable garden at a municipal elementary school in the west zone of the city of São Paulo is the learning environment that contextualizes the study. This ethnographic research, using participant observation, and structured based on DRM (Design Research Methodology), questions the role of design and its connection with the work of a garden, food and sustainability commission, formed by students' families, and aims to obtain information for the development of supporting elements for","The Role of Design in a Vegetable School Garden",{"keywords":181,"excerpt":182,"title":183},"\u003Cp>Pesquisa sobre design, práticas de design, horta escolar\u003C/p>","Uma horta de uma Escola Municipal de Ensino Fundamental na Zona Oeste do município de São Paulo é o ambiente de aprendizagem que contextualiza o estudo. Essa pesquisa etnográfica, com uso da observação participante e estruturada com base na DRM (Design Research Methodology), questiona o papel do design e sua conexão com o trabalho de uma comissão de horta, alimentação e sustentabilidade, formada por familiares de alunos, e tem como objetivo obter informações para desenvolvimento de elementos de apoio para disseminação da prática do design em contextos de projetos, em ambientes de aprendizagem. São apresentados como resultados, os produtos das práticas de design realizados durante o período de participação da pesquisadora nessa comissão e a reflexão sobre como pode ser o processo de trabalho colaborativo de um designer em uma equipe multidisciplinar em um contexto social colaborativo, como o ambiente de aprendizagem apresentado nessa pesquisa.","O Papel do Design em uma Horta Escolar",[30,31],"5a881f07-a2e1-4e58-981e-b3febf7400c9",[187,192],{"id":7,"name":8,"lastName":6,"email":11,"designation":7,"description":188,"role":7,"_id":10,"createDate":189,"filiation":13,"slugs":190,"url":7,"path":70,"lastmodified":191,"objectID":10},{},"2025-12-17T11:28:48.589Z",[15,16],1765970928589,{"id":7,"name":193,"lastName":194,"email":195,"designation":7,"description":196,"role":7,"_id":197,"createDate":189,"filiation":13,"slugs":198,"url":7,"path":201,"lastmodified":191,"objectID":197},"André Leme","Fleury","andre.fleury@usp.br",{},"0d112ad8-3f88-4e9a-b6c4-ede4ac8c0fd3",[199,200],"andre-leme-fleury","fleury-andre-leme","people/0d112ad8-3f88-4e9a-b6c4-ede4ac8c0fd3",[10,197],{"startPage":204,"file":205,"references":208,"endPage":257,"track":258,"doi":259},7113,{"fullpath":206,"name":207},"https://storage.googleapis.com/memoria-ped.appspot.com/articles%2F15_pd_design_2024%2Fdownload-pdf-o-papel-do-design-em-uma-horta-escolar-38293.pdf","download-pdf-o-papel-do-design-em-uma-horta-escolar-38293.pdf",[209,212,215,218,221,224,227,230,233,236,239,242,245,248,251,254],{"id":210,"label":211},"c4517626-dcbd-4dc5-a98c-f9968d0138b6","\u003Cp>AMORIM LIMA. \u003Cstrong>Guia Prático\u003C/strong>. Disponível em: \u003Chttps://amorimlima.org.br/>. Acesso em: 10 jan. 2021.\u003C/p>",{"id":213,"label":214},"a0dad2a7-fe20-49d8-84a1-e70c42ea25d7","\u003Cp>ANGROSINO, M. \u003Cstrong>Etnografia e Observação Participante\u003C/strong>. São Paulo: Penso, 2012.\u003C/p>",{"id":216,"label":217},"f9bb5919-d666-452e-b449-062d57c2e477","\u003Cp>BADUE, A. F. B.; RANIERI, G. R. \u003Cstrong>Guia Prático de Plantas Alimentícias Não Convencionais (PANC) para escolas\u003C/strong>. São Paulo: Instituto Kairós, 2018.\u003C/p>",{"id":219,"label":220},"626cd50a-fc3a-409f-a2f1-d6562321bfd5","\u003Cp>BELZ, F.-M.; BAUMBACH, W. Netnography as a Method of Lead User Identification. \u003Cstrong>Creativity and Innovation Management\u003C/strong>, v. 19, n. 3, p. 304–313, 2010.\u003C/p>",{"id":222,"label":223},"79e4b155-2590-4396-8d6d-d3d8fea85f95","\u003Cp>BLESSING, L. T. M.; CHAKRABARTI, A. \u003Cstrong>DRM, a Design Research Methodology\u003C/strong>. Londres: Springer, 2009.\u003C/p>",{"id":225,"label":226},"b4584553-8041-45fc-acf6-67a2888ec596","\u003Cp>CAMPUS PARTY 2020. \u003Cstrong>Campus Party 2020\u003C/strong>. Disponível em: \u003Chttps://brasil.campusparty.org>. Acesso em: 12 jan. 2021.\u003C/p>",{"id":228,"label":229},"999203d6-9f26-4b71-a8dc-00de99397431","\u003Cp>CROSS, N. \u003Cstrong>Design Thinking: Understanding How Designers Think and Work\u003C/strong>. Nova York: Berg Publishers, 2011.\u003C/p>",{"id":231,"label":232},"3c7ba106-ee52-4a9a-b57a-69e26e0ffbf3","\u003Cp>ESCOBAR, A. \u003Cstrong>Designs for the Pluriverse: Radical Interdependence, Autonomy, and the Making of Worlds\u003C/strong>. Nova York: Duke University Press Books, 2018.\u003C/p>",{"id":234,"label":235},"ee1b7377-54a7-478b-a342-537edafb36dd","\u003Cp>FIC. \u003Cstrong>Catálogo 2017\u003C/strong>. Disponível em: \u003Cdocument.onl/documents/catalogo-2017-fic-no-espirito-dos-bloquinhos-e-tintas-do-jardim-de-infancia.html>. Acesso em: 12 jan. 2021.\u003C/p>",{"id":237,"label":238},"a01dfb4b-4310-43b6-9359-68ba62a43502","\u003Cp>FLUSSER, V. \u003Cstrong>O mundo codificado: Por uma filosofia do design e da comunicação\u003C/strong>. 1. ed. São Paulo: Cosac Naify, 2008.\u003C/p>",{"id":240,"label":241},"071990d8-1e4b-41fc-bbe3-be795abddddc","\u003Cp>GRAY, D. E. \u003Cstrong>Pesquisa no Mundo Real\u003C/strong>. Porto Alegre: Penso, 2012.\u003C/p>",{"id":243,"label":244},"94bcde82-ecf2-4efb-98f1-c8f09194f3c1","\u003Cp>KINUPP, V. F.; LORENZI, H. \u003Cstrong>Plantas Alimentícias não Convencionais PANC no Brasil\u003C/strong>. Nova Odessa: Plantarum, 2014.\u003C/p>",{"id":246,"label":247},"0c4b5272-ceea-4c34-a529-22008022bc9a","\u003Cp>PAPANEK, V. J. \u003Cstrong>The green imperative: natural design for the real world\u003C/strong>. New York: Thames and Hudson, 1995.\u003C/p>",{"id":249,"label":250},"a37b18c0-02b9-4926-9397-3875acdfa2ee","\u003Cp>THIOLLENT, M. \u003Cstrong>Metodologia da Pesquisa-ação\u003C/strong>. São Paulo: Cortez Editora, 1998.\u003C/p>",{"id":252,"label":253},"11090c78-cb2e-4898-ad9c-80ac6c10d92d","\u003Cp>VARGO, S.; LUSCH, R. Institutions and axioms: an extension and update of service-dominant logic. \u003Cstrong>Journal of the Academy of Marketing Science\u003C/strong>, v. 44, 2016.\u003C/p>",{"id":255,"label":256},"5007a90a-7fe1-49df-b23d-a1f442209bf3","\u003Cp>WINOGRAD, T.; FLORES, C. F. \u003Cstrong>Understanding computers and cognition\u003C/strong>. Norwood: Ablex, 1986.\u003C/p>",7138,"8q3xystji","10.5151/ped2022-6817882",2,[262],"o-papel-do-design-em-uma-horta-escolar",{"target":264,"query":265},"people/get",{"id":10,"articles":266},"true",1780316100819]