Memória P&D Design

13º Congresso Brasileiro de Pesquisa e Desenvolvimento em Design

Univille — Joinville (SC)

Novembro/2018

Fontes de Valores Morais na Cultura do Design Colaborativo

Sources of Moral Values in Collaborative Design Culture

Tânia Luisa Koltermann da Silva
Guilherme Parolin
Júlio Carlos de Souza van Der Linden

Como citar

Koltermann da Silva, Tânia Luisa; Parolin, Guilherme; Linden, Júlio Carlos de Souza van Der; "Fontes de Valores Morais na Cultura do Design Colaborativo", p. 1721-1731. In: CONGRESSO BRASILEIRO DE PESQUISA E DESENVOLVIMENTO EM DESIGN, 13., 2018, Joinville. Anais [...]. São Paulo: Blucher, 2019, DOI 10.5151/ped2018-3

Resumo

Valores morais refletem-se em crenças nutridas, práticas repetidas e artefatos utilizados pelos indivíduos. Na medida em que a disciplina do design tem como cerne formatadores esses mesmos artefatos, também possui um papel central no fomento e ressignificação dos valores cultivados pelos usuários. A partir de uma pesquisa bibliográfica aliando valores morais à disciplina do design, esta pesquisa busca organizar e ampliar o conhecimento sobre as fontes de valores morais no processo de design colaborativo, em que usuários e outros stakeholders têm participação ativa no processo de projeto. Inicialmente, são explorados os valores mais relevantes à prática do design, sua categorização e seus papéis no processo criativo. Por fim, são identificadas e exploradas em maior detalhe quatro grandes categorias de fontes de valores morais no processo de design colaborativo: o artefato; o designer; o usuário e outros stakeholders; e o processo.
Palavras-chave:

valores morais, design colaborativo, cultura profissional

Abstract

Moral values are reflected in beliefs fostered, practices repeated and artifacts used by individuals. As far as the design discipline has as its core the formatting of those same artefacts, it also has a central role in promoting and resignifying moral values fostered by users. From a bibliographic research that allied moral values to the design discipline, this research sought to sort and widen the knowledge about the sources of moral values in a collaborative design process, in which users and other stakeholders have an active participation in the project. Initially, it explores the most relevant values to the design practice, its categorization and roles in the creative process. Lastly, it identifies and explores in greater detail four big categories of sources of moral values in the collaborative design process, which are: the artifact; the designer; the user and other stakeholders; and the process.
Keywords:

moral values, collaborative design, professional culture

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